VisitLEX Values Our Partners
As part of the VisitLEX mission to make Lexington the best it can be for both visitors and locals, we offer a variety of resources and tools for our valued tourism partners.
Learn more below about how we can complement your efforts via the Partner Portal, Destination LEXpert Program, guidance through our sustainability and accessibility improvements, and a whole lot more.
About the VisitLEX Partner Portal
Get the word out about your local business or event, access useful data, and connect with customers via the VisitLEX Partner Portal. This free online hub will allow you to do the following:
- Stay up to date on VisitLEX communications by signing up for our emails.
- Submit your local event to the official Calendar of Events, one of the most visited pages on our site, by clicking here.
- Request VisitLEX collateral like our Visitors Guide, Pocket Guides, and maps for any onsite distribution needs.
- Add your meeting and events space to our Directory of Local Venues so event planners can access information.
- Your photography and videography are essential to how your business is represented across VisitLEX’s website and digital marketing. Please share your strongest assets to ensure your business is showcased at its very best.
- Access Fayette County Hotel Data like Market Analysis and Year-End STR Data.
- Monitor the performance of your listings on our site, including traffic to the page, and number of press mentions. For hotel partners, you also have the ability to review the number of leads and RFPs generated from the site.
Log In to the VisitLEX Partner Portal
Don’t have an account yet?
Reach out to VisitLEX Tourism Engagement Manager Bobbi McSwine to start the registration process. Then check out the document below for step-by-step instructions on setting up your VisitLEX Partner Portal Profile.
Lexington Hospitality Awards
The Annual Lexington Hospitality Awards honor Service Excellence Award nominees and Hometown Hosts in Lexington and the Bluegrass Region.
Service Excellence Awards recognize individuals who provide outstanding hospitality, service, and visitor experiences across our community. Hometown Hosts are local honorees who have generated significant hotel room nights for Lexington through personal or professional organizations.
The annual program and luncheon, held each year in May, bring the community together to celebrate the dedication of the individuals who help make Lexington a welcoming and successful destination.
The Service Excellence Award nomination process opens early each year. Invitations to the luncheon are sent in April.
Ways We Can Help
Learn how VisitLEX can help complement your efforts to connect with locals and visitors.
Lexington Visitors Center
Our Visitors Center provides the resources and expertise that connect visitors to the best of Lexington. Please feel free to come by and meet the staff and provide any marketing materials for direct distribution.
Direct Booking
Does your business use an online booking platform for tours or reservations? We can add a convenient “Book Now” link to your listing on our website.
Social Media
We can help grow your following on social media. Just tag @VisitLEX and #ShareTheLEX and we might share your content!
Calendar Of Events
Let us know about your event by submitting it to our Calendar of Events. You can also do so via our Partner Portal.
VisitAble Training
VisitLEX is proud to partner with VisitAble to provide free online training for all our partners in 2026. To get more information or to sign up, click below to learn more.
Destination LEXpert Program
The VisitLEX Destination LEXpert Program is a free, online training program designed to equip you and your employees with the skills to better connect your guests to the best of Lexington.
Accessibility
LEX for Good highlights the accessibility efforts of our city and partners. The Partner Portal has resources and programs that can help make your business a more welcoming place for people of various abilities.
SustainabLEX Certification Program
Participate in VisitLEX's certified sustainable business program, SustainabLEX to demonstrate your sustainability efforts. Get benefits for going green!
Attractions Gatherings
VisitLEX hosts Attractions Gatherings three times a year in March, September, and December. Don’t miss this exciting opportunity to network with other partners and hear updates from VisitLEX.
Contact Us
The VisitLEX team is here to help. Please reach out for additional assistance.
Bobbi McSwine-Price Tourism Engagement Manager
