LEXINGTON, Ky. - VisitLEX today announced the formation of a new campaign called Recommend LEX to encourage organizations and individuals to bring their meetings to Lexington and help grow the local economy. Recommend LEX will provide special, tailor-made services to organizations or businesses that could host meetings or conventions in the community.

To kick off the program, VisitLEX hosted a "Local Tour" yesterday for local planners. The tour highlighted six unique venues as well as lunch and a tour of Lexington Convention Center space. Participants were also given information about 18 additional facilities available for meetings or events.

"Our staff can help planners provide a one-of-a-kind experience in the Horse Capital of the World, which will improve their meeting attendance and continue to build on the successful impact that tourism has had on our economy," said Marci Krueger-Sidebottom, vice president of sales for VisitLEX. "This is especially true for convention visitors, who spend $290 per day compared to $130 for the leisure traveler."

The state recently released a study that showed total travel spending in Fayette County reached the $2 billion mark for the first time.

Whether it's a meeting for 10 or 5,000, VisitLEX can provide resources for planning and promoting a meeting or event, including:

• Destination videos and print material
• Destination availability and special events
• Electronic bid books
• Access to more than 70 hotel partners
• Coordination of local site visits
• VIP speaker gifts
• Electronic meeting promotion tool kit
• Media and public relations support
• Destination maps and guides

"The VisitLEX team has served as an invaluable resource to UK Athletics throughout our SEC and NCAA Championship hosting opportunities, said Kevil Saal, UK Athletics department. UK Athletics and the city of Lexington have an exemplary reputation for hosting quality events - and the VisitLEX staff is a critical component to that success."

To learn more, or to become part of Recommend Lexington, please contact 859-233-1221 or visit www.VisitLEX/recommendlex.com.