Showcases food culture and the stories behind it

[Midway, Ky. - Chef Ouita Michel launched the lifestyle brand, Holly Hill that celebrates farmers and agriculture, culinary traditions old and new, chefs and local talent—and the bonds that unite them to cultivate a true sense of community. Known for her family of restaurants including Holly Hill Inn, Zim’s Cafe, Wallace Station, Smithtown, Windy Corner Market, The Midway Bakery & Cafe, and Honeywood, Michel’s goal with the new brand is to redefine food culture by celebrating the stories behind it.

“We believe that food culture should reflect the diverse experiences, preferences, and identities of all individuals. We fiercely embrace different tastes, flavors, recipes, and people, and invite the world to do the same,” said Chef Michel.

Holly Hill will feature recipes from Michel’s restaurants and cookbook (Just a Few Miles South), as well as the stories behind them and the ingredients that make them special. It will also highlight the meaning behind food; how it builds community and shapes relationships while celebrating local agriculture. Techniques with tips and tricks for cooking and tastings and how-to’s for assembling a grazing board and hosting the perfect at-home gathering, for example, will be included in the lifestyle brand’s content. Alongside elevating Kentucky cuisine, Holly Hill plans to showcase the faces behind the brand with behind-the-scenes moments, local farmers and organizations Michel collaborates with, chef spotlights, family stories, and more.

“Our story goes deeper than what’s on your plate. It’s woven by the people, places, and ingredients behind every dish. And when we celebrate these things, a new food culture is born—paving the way for generations to come,” said Chef Michel.

Holly Hill is an entirely new brand that fills a unique gap in the marketplace. With that in mind while looking ahead to the future, Chef Michel is working on a docuseries, currently in production, showcasing the elements of Holly Hill. She’s also promoting her cookbook, Just a Few Miles South, in hopes that many will incorporate her recipes in their upcoming holiday gatherings.

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Note to the Editor: Ouita Michel is a seven-time James Beard Foundation Award nominee, including nominations for Outstanding Restaurateur and Best Chef Southeast. Michel and her restaurants are regularly featured in local and national media, such as The New York Times, Southern Living, Garden & Gun, Food Network, and the Cooking Channel. She was a guest judge on Bravo's Top Chef series. She lives in Midway, Kentucky, where she oversees her newest venture, Holly Hill, a lifestyle brand that celebrates farmers and agriculture, culinary traditions old and new, chefs and local talent—and the bonds that unite them to cultivate a true sense of community.